Scan barcode
276 pages • missing pub info (editions)
ISBN/UID: 9781138792401
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 16 September 2014
Description
This volume is concerned with understanding the factors that determine innovation and its contribution to corporate achievement. It considers the whole range of innovation, consumer and industrial, and both final and intermediate buying behaviour....
Community Reviews
Content Warnings
276 pages • missing pub info (editions)
ISBN/UID: 9781138792401
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 16 September 2014
Description
This volume is concerned with understanding the factors that determine innovation and its contribution to corporate achievement. It considers the whole range of innovation, consumer and industrial, and both final and intermediate buying behaviour....
Community Reviews
Content Warnings