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244 pages • missing pub info (editions)
ISBN/UID: 9780786419043
Format: Paperback
Language: English
Publisher: McFarland & Company
Publication date: 13 July 2004
Description
This is the history of advertising in motion pictures from the slide ads of the 1890s to the common practice of product placement in the present. Initially, product placement was seen as a somewhat sleazy practice and also faced opposition from th...
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Content Warnings
244 pages • missing pub info (editions)
ISBN/UID: 9780786419043
Format: Paperback
Language: English
Publisher: McFarland & Company
Publication date: 13 July 2004
Description
This is the history of advertising in motion pictures from the slide ads of the 1890s to the common practice of product placement in the present. Initially, product placement was seen as a somewhat sleazy practice and also faced opposition from th...
Community Reviews
Content Warnings