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Keith Dunnavant
304 pages • first pub 2004 (editions)
ISBN/UID: 9780312323455
Format: Hardcover
Language: English
Publisher: Thomas Dunne Books
Publication date: Not specified
Description
For more than a half century, television has played a primary role in securing college football's place as one of America's most popular spectator sports. But it has also been the common denominator in the sport's rise as a big business. Televisio...
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—
Keith Dunnavant
304 pages • first pub 2004 (editions)
ISBN/UID: 9780312323455
Format: Hardcover
Language: English
Publisher: Thomas Dunne Books
Publication date: Not specified
Description
For more than a half century, television has played a primary role in securing college football's place as one of America's most popular spectator sports. But it has also been the common denominator in the sport's rise as a big business. Televisio...