CIM Coursebook 03/04 Strategic Marketing Management: Planning and Control by Helen Meek, Richard Meek

CIM Coursebook 03/04 Strategic Marketing Management: Planning and Control

CIM Coursebook

Helen Meek, Richard Meek

289 pages missing pub info (editions)

nonfiction business medium-paced
Powered by AI (Beta)
Loading...

Description

Carefully structured to link information directly to the CIM syllabus, this coursebook text offers a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory. Each coursebook includes a...

Read more

Community Reviews

Loading...

Content Warnings

Loading...