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704 pages • first pub 2012 (editions)
ISBN/UID: 9781292089959
Format: Paperback
Language: English
Publisher: Pearson
Publication date: 01 October 2012
Description
Essentials of Services Marketing, 3e, is meant for courses directed at undergraduate and polytechnic students, especially those heading for a career in the service sector, whether at the executive or management level. It delivers streamlined cover...
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704 pages • first pub 2012 (editions)
ISBN/UID: 9781292089959
Format: Paperback
Language: English
Publisher: Pearson
Publication date: 01 October 2012
Description
Essentials of Services Marketing, 3e, is meant for courses directed at undergraduate and polytechnic students, especially those heading for a career in the service sector, whether at the executive or management level. It delivers streamlined cover...
Community Reviews
Content Warnings