Hook: Why Websites Fail to Make Money by Andrew McDermott, Rachel McDermott

Hook: Why Websites Fail to Make Money

Andrew McDermott, Rachel McDermott

174 pages first pub 2013 (editions)

nonfiction business informative medium-paced
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Most websites will struggle (and fail) to make money. Your website is a digital lighthouse for your business. It's meant to attract and guide customers to you. Naturally, it impacts the success of your marketing efforts and dictates whether people...

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