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Ronald D. Smith
658 pages • missing pub info (editions)
ISBN/UID: 9780367903855
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 12 November 2020
Description
The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to develop public relations campaigns. Ron Smith shows how to implement research-driven strategic campaigns, dr...
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—
Ronald D. Smith
658 pages • missing pub info (editions)
ISBN/UID: 9780367903855
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 12 November 2020
Description
The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to develop public relations campaigns. Ron Smith shows how to implement research-driven strategic campaigns, dr...