Mobile Marketing for Dummies by John Arnold, Michael Becker

Mobile Marketing for Dummies

John Arnold, Michael Becker

362 pages first pub 2010 (editions)

informative medium-paced
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Description

Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and ot...

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