A review by galacticvampire
The Virtuous Ones by

Did not finish book. Stopped at 33%.
DNF at 33%
I love the concept of satirizing the shallowness and ridicule of the advertisement industry, this is a very solid takeon ultra-capitalism and I appreciate the intention behind it, specially as someone who works on the field. But an important part of satire, for me, is that even when critiquing it should still be entertaining. This wasn't entertaining.

The writing is too on the nose, too heavy-handed. I completely understand that it's the point because these people ARE supposed to be annoying, but there should be a balance to help me care about what I was reading.

I think a more solid plot would've done wonders here, instead of just following scene after scene of characters being extremely obnoxious and out of touch just for the sake of showing they were obnoxious and out of touch. (Secret History comes to mind: extremely unlikable characters but the mistery keeps you interested).

It's not a bad book necessarily, it just really didn't work for me. I can't decide if someone completely disconnected from this reality would be able to enjoy the freak show, like a zoo experiment, or just be confused by the references to advertisment in-works every other sentence.